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  • SportsPro Plans for Busy 2021 -- Conferences & Conventions


    (ATR) The OTT Summit USA 2021 will be held virtually on March 3-4.

    SportsPro says the focus will be on strategy, content, and technology as the sports industry works to better adapt to the changes created by the COVID-19 pandemic.

    More than 50 sessions featuring 80 speakers will be available. More than 1,000 participants are expected.

    Among the organizations represented by speakers at the summit are Major League Baseball, the PGA Tour, Major League Soccer, NASCAR and Twitter.

    A live event pass is free while a VIP pass will cost $199. Register for either here.

    The next three online sessions of the SportsPro Insider Series, focusing on "Engaging Gen-Z", will be held on January 20. Click here for more information and to sign up.

    SportsPro LIve (April 28-29, 2021) and SportsPro Asia (July 2021) are being planned as virtual events. It has not been decided if the SportsPro OTT Summit, scheduled for December 2021, will be in-person, virtual, or a hybrid event.

    Global Sports Week Unveils Global Booster Finalists

    Global Sports Week reveals the eight projects that have been selected for the 2021 GSW Social Booster program.

    Global Sports Week Social Booster 2020 (GSW)
    The program, which is open to non-profits and social businesses, identifies, promotes and supports impact-led sports projects from around the world with a focus on specific objectives identified by the UN Sustainable Development Goals.

    The finalists announced this week are: Football Rising, Kenya, Malawi, Uganda, Pakistan and Somalia; Let's Play Fair (Kids Play International), US, South-East Asia and East Africa; Pedal Power (The Bike Project), UK; SCORE (La Balle aux Prisonniers), Ivory Coast; Skateistan, Afghanistan, Cambodia, South Africa; Sports3 (EPROCAD Foundation), Brazil; The Fin that Cleans the Oceans (Nomads Surfing), France; Women and Kids Empowerment (WAKE), US and Guinea.

    The selected finalists will have the opportunity to pitch their projects to prospective investors and key leaders of sports business and society during Global Sports Week Paris 2021 which will be held between February 1 and 5. Events are to take place online, as well as in Paris, Beijing, Tokyo, Milan, Dakar and Los Angeles.

    After the event, the finalists will take part in a three-month acceleration program led by 17 Sport and focused on providing strategic and structural support to their organization and/or project.

    Organizers say more than 10,000 sports leaders, cultural changemakers, athletes, activists and emerging talents are expected to participate across Global Sports Week. 

    The second edition will again be held under the patronage of UNESCO and the high patronage of French President Emmanuel Macron.

    Global Sports Week will also feature a first-of-its-kind virtual exhibition – the GSWMarketplace – comprising immersive, customizable and interactive booths, accessible for businesses and organizations of all types and sizes.

    It was revealed last month that the Eiffel Tower will serve as the main stage for the planned hybrid event. 

    ArtAccord to Debut at SportAccord 2021

    SportAccord will introduce a new creative concept for the 2021 edition in Ekaterinburg, Russia.

    ArtAccord to launch in Ekaterinburg (SportAccord)
    ArtAccord will give delegates the opportunity to experience pieces of art in an intimate, gallery-like setting after being introduced to some of Russia’s best and brightest artists.

    The event will kick-off on May 23, the first day of the six-day long SportAccord World Sport & Business Summit 2021.

    “We have always been keen to showcase local artistic and cultural offerings at the SportAccord World Sport & Business Summit, providing delegates with an insight into the fabric of our host cities, regions and countries,” SportAccord Managing Director Nis Hatt said in a statement.

    “Ekaterinburg has a heritage that is steeped in arts and culture, and we have a wonderful opportunity to give attendees a unique experience through the inaugural ArtAccord. I would like to thank the Sverdlovsk Region, Ekaterinburg, and the Ekaterinburg Museum of Fine Arts for supporting this exciting initiative, which I am sure will prove to be a memorable addition to SportAccord 2021.”

    With more than 1,500 key decision-makers representing at least 1,000 different organizations and over 150 cities and regions in attendance, the six-day event in March, April or May each year features high-level meetings, a conference program split into multiple sector-specific ‘streams’, a bustling exhibition and numerous social events for delegates.

    Registration is open for the 19th edition of SportAccord’s flagship annual event. Organizations interested in becoming an official partner or exhibitor can contact SportAccord to discuss these investment opportunities by emailing

    Written by Gerard Farek

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