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  • London Olympics Media Chief Moves On


    Mike Lee says he's looking for new challenges as he leaves London 2012. (ATR) 
    (ATR) London 2012 media chief Mike Lee will leave the organizing committee this month. Around the Rings understands Lee will form a company to provide communications and campaign strategies.

    Lee has received kudos for his handling of the London bid communications program, joining in late 2003.

    "It's been a good two years, but it's time for new challenges," Lee tells Around the Rings.

    Prior to joining London 2012, Lee had worked in various public relations and communications roles in politics and sport, including press chief for the European Football Association.

    London 2012 chair Seb Coe says Lee made an impact on the bid, "particularly in positioning and communicating our plans to key audiences, including the media."

    Lee won't say exactly what?s ahead for him, but says he wants to put into play his experience directing campaigns such as the London bid, as well as communications strategy.

    He says he would hope to "pick up some of the strands" that will spin-off from the coming of the London Games during the next six and a half ye
    Lee presides at a press conference in Singapore last July. (ATR) 

    Lee will leave the London committee on November 30. Succeeding him will be Jackie Brock-Doyle, already head of Public Relations & Media. Brock-Doyle has been with the bid from the start and brings with her experience from the 2002 Commonwealth Games, Sydney Olympics as well as corporate p.r. for companies such as Westpac, Coke and Visa. She's also worked on behalf of the 2006 Asian Games and the 2008 Olympics.

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