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RWCL Appoints EY as the Official Business Advisor of Rugby World Cup 2015

October 30, 2014

Rugby World Cup Limited has announced the appointment of EY as the Official Business Advisor of Rugby World Cup 2015 in England. As an Official Tournament Supplier, EY, one...

Microsoft Modernizes Special Olympics

October 29, 2014

(ATR) Special Olympics International is entering the 21st century with Microsoft technology. 21 Marketing founder and CEO Rob Prazmark told Around the Rings the impact of t...

Manchester United announces partnership with Chi Limited

October 29, 2014

Manchester United has today announced a multi-year sponsorship with Chi Limited to become the Club’s Official Soft Drinks Partner in Nigeria. The deal will allow Nigeria’s ...

Ski President Addresses IOC Concerns, Slams FIFA, Norway

October 24, 2014

Sölden, Austria on the night before ski season opening (ATR) (ATR) International Ski Federation president Gian Franco Kasper was candid and comical, offering numerous quips ...

IPC Extends Worldwide Partner -- Sponsor Spotlight

October 24, 2014

Samsung is a part of the Olympic and Paralympic movement (Getty Images) (ATR) The International Paralympic Committee is not changing its communications and computing equipmen...

Athens Olympic Security Provider to Protect Rio 2016

October 23, 2014

A security guard working during the 2007 Pan American Games (Getty Images) (ATR) Israeli security firm ISDS is the latest Tier 3 sponsor for the Rio 2016 Olympics. Rio 201...

Coke Names New Marketing Officer

October 23, 2014

Marcos de Quinto (Coca-Cola) (ATR) A Spanish Coca-Cola veteran executive will serve as the company`s new chief marketing officer. On Thursday, the beverage giant announce...

Leader in China, 361 arrives in Brazil as official supporter of Rio 2016 Games

October 22, 2014

Reference brand in the Chinese sports market, 361° begins its expansion into Latin America with the announcement of a partnership with the Rio 2016 Organising Committee for th...

DHL signs agreement as Official Presenting Sponsor of USA Rugby

October 22, 2014

USA Rugby announced Wednesday DHL has signed an agreement to become the Official Presenting Sponsor of the national governing body and the Official Express Delivery and Logist...

New Telecom Network Debuting in PyeongChang

October 21, 2014

Tablets are among products Samsung provides for the Olympics. (Getty Images) (ATR) The 2018 Winter Olympics in PyeongChang will unleash the fifth-generation network to the wo...

Sponsor Spotlight -- Olympic Marketing Meetings in Manhattan

October 17, 2014

Timo Lumme. (ATR) (ATR) Leaders of major NOCs visited New York City this week for briefings on the state of marketing programs within the Olympic movement. It's the fourth...

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