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Casa Italia Chosen in Tokyo

July 16, 2019

The Kihinkan-Takanawa Manor House in Tokyo. (ATR) A 100-year-old mansion in Tokyo will fly the Italian flag during the 2020 Olympics. The Kihinkan–Takanawa Manor House is ...

Stand up paddling world titles among events to be streamed worldwide in new ICF media partnership

July 15, 2019

The International Canoe Federation will stream this year’s Stand Up Paddling World Championships to the world after launching a dedicated Chinese-based live streaming platform...

Sponsor Spotlight: Wasserman Media Developing New Division to Market Women in Sport

July 14, 2019

Wasserman founder Casey Wasserman. (Flickr) (ATR) Sports marketing and talent management company Wasserman Media has announced plans for a new division that will focus on mar...

Aeroflot becomes FIBA's Global Partner and Official Airline of FIBA Basketball World Cup 2019

July 08, 2019

Aeroflot, one of the world's premier airlines and Russia's flag carrier, has become a FIBA Partner and the Official Airline of FIBA Basketball World Cup 2019. The announcem...

Sponsor Spotlight: Coke Mengniu Deal Breaks Olympic Record

July 06, 2019

(ATR)  As has been the case before, the latest worldwide sponsorship between Coca-Cola and the IOC is a record-setter. Unveiled June 24, the sponsorship will extend Coke'...

WFDF announces live coverage plan for World Under 24 Championships

July 05, 2019

The World Flying Disc Federation is pleased to announce its distribution partners for the WFDF 2019 World Under-24 Ultimate Championships (WU24), which runs from 13th to the 2...

VTB renews sponsorship agreement with FIG for 2019

July 05, 2019

VTB has renewed its sponsorship agreement with the International Gymnastics Federation (FIG) for 2019, extending financial support that has been in place since 2009. The ag...

Akwasi Frimpong becomes the 7th Member to join Global Athlete Start-Up Group

July 04, 2019

 Dutch-Ghanaian Winter Olympian Akwasi Frimpong has today been appointed as the seventh member of the Start-Up Group for the new Athlete-led Movement for change, Global Athlet...

WSF Adopts Club Locker

July 03, 2019

3 July 2019 The World Squash Federation has adopted Club Locker as its exclusive World Championship Event Software and also database management provider. With immediate ...

ATR Radio: USOPC Chief Exec Sarah Hirshland

July 01, 2019

(ATR) Sarah Hirshland has been a regular visitor to IOC headquarters in Lausanne since she joined the U.S.Olympic and Paralympic Committee last August. That's where ATR Edi...

Sponsor Spotlight: Chinese Dairy Giant Joins Coca-Cola's Olympic Sponsorship

June 29, 2019

(ATR) A deal worth a reported $3 billion extends Coca-Cola, and brings dairy to the TOP Program. James Quincey, Coca-Cola CEO, Thomas Bach and Jeffrey Lu, CEO of Mengniu s...

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